El Sol is Spain’s and Latin America’s most important Advertising Festival, known internationally as the Latin American Advertising Festival. The first edition was held in 1986 and, since then, for three days each year, the best and brightest in creativity from Spain, Portugal and Latin America come together in El Sol. Celebrated just weeks before Cannes Lions… Continue reading El Sol 2017: the digital winners
Tag: awards
Stock photography, Dove and real women: the Image_Hack case study
I’m usually very suspicious with campaign case studies when award season is approaching. And this one hits very close to home given my previous experience with stock photography, creative campaigns and FMCG brands targeting and depicting women. Unilever has done an outstanding awareness job over the years and by now we’re all very familiar with Dove’s brand… Continue reading Stock photography, Dove and real women: the Image_Hack case study
Why Cannes Lions award to fake refugee-saving app hurts
I followed this year’s Cannes Lions like every year, but somehow I missed the I SEA fake app controversy. I came across it 3 days ago through the Open Leter to Grey Singapore that Ali Bullock shared on LinkedIn. I got very angry and sad. Angry that Cannes Lions didn’t research and check the app properly, or… Continue reading Why Cannes Lions award to fake refugee-saving app hurts